TRAIT — Terms & Conditions for Data Submission

1. Acceptance of Terms

By submitting any video, link, or related content (“Content”) to TRAIT, you confirm that you have read, understood, and agree to these Terms & Conditions, as well as the TRAIT Privacy Policy.

If you do not agree, you must not submit any Content. If you do not agree and still submit any Content, TRAIT will be unable to provide any service.

2. User Declaration and Rights

By submitting Content, you confirm that:

• You are the performer shown in the Content, or you are authorised to submit it on behalf of the performer.

• You have the legal right to share the Content with TRAIT.

• All identifiable individuals appearing in the Content have consented to its submission and use as described in these Terms.

• The Content does not infringe any third-party rights, including copyright, privacy, or data protection rights.

You are solely responsible for ensuring that you have the necessary rights and permissions.

3. Purpose of TRAIT

TRAIT is a data-driven platform that:

• analyses performance content

• generates scores, benchmarks, and insights

• tracks development over time

• builds analytical datasets

• improves models and algorithms

• develops commercial data products and services

The value of TRAIT depends on long-term datasets built from user submissions.

4. Nature of Processing

By submitting Content, you agree that TRAIT may:

• access and download the Content

• store the Content

• analyse the Content using automated systems and human review

• extract features and generate derived data

• score, rank, and benchmark performance

• compare Content across datasets

• link multiple submissions from the same individual

• maintain historical records and performance trajectories

Processing may include automated analysis, profiling, and machine learning.

5. Long-Term Storage and Trajectory Tracking

TRAIT is designed to analyse talent development over time.

You agree that:

• Your Content and derived data may be retained for long-term or indefinite periods

• This is necessary to ensure consistency, benchmarking accuracy, and trajectory tracking

• Historical data contributes to the integrity and value of the system

You may request deletion of your data, however:

• deletion may affect your ability to receive accurate future assessments

• some data may be retained where necessary to preserve system integrity, prevent fraud, or comply with legal obligations

6. Lawful Basis for Processing

TRAIT processes your data based on:

• your consent

• the performance of a service contract

• legitimate interests related to platform operation, security, and dataset integrity

By accepting these Terms, you provide explicit consent to the processing described.

7. Licence Granted to TRAIT

You grant TRAIT a worldwide, perpetual, non-exclusive, transferable, sublicensable, and royalty-free licence to:

• access, download, and store the Content

• copy and reproduce the Content

• analyse the Content

• create derived data

• maintain historical datasets

• integrate derived data into datasets

• use datasets to operate, improve, and develop the platform

• use datasets for research and development

• use datasets for commercial purposes

• license datasets and analytical outputs to third parties

• transfer datasets as part of business assets

This licence applies to both the Content and any derived data.

TRAIT will not publicly distribute identifiable video content without additional permission.

8. Commercial Use and Data Asset Creation

You acknowledge and agree that:

• TRAIT may create analytical datasets from submitted Content

• These datasets may be used to develop commercial products and services

• TRAIT may license datasets, models, and analytical outputs to third parties

• TRAIT may generate revenue from such activities

• TRAIT retains full control over revenues and profits derived from these data assets

Where possible, datasets will be anonymised or pseudonymised.

TRAIT does not sell identifiable personal data without additional consent.

9. No Compensation

You agree that:

• You are not entitled to compensation, royalties, or revenue sharing from the use of your Content or derived data

• unless explicitly agreed in a separate written agreement

10. Data Structure and Pseudonymisation

TRAIT may implement:

• tokenisation

• pseudonymisation

• separation of identity and performance data

Identity information may be stored separately from Content and derived data.

This is designed to:

• protect user privacy

• reduce risk

• enable secure dataset creation

11. Automated Processing and Profiling

You acknowledge that TRAIT may use automated systems to:

• analyse performance

• generate scores and rankings

• classify and benchmark talent

These results are analytical and informational.

You may request human review where applicable.

12. Data Sharing

TRAIT may share data with:

• service providers (e.g. cloud infrastructure)

• analytics providers

• identity verification providers

• authorised partners (where applicable)

• legal authorities (where required)

Where data is shared externally, it will be limited to what is necessary and, where possible, anonymised or pseudonymised.

13. Business Transfer

In the event of:

• investment

• merger

• acquisition

• restructuring

TRAIT may transfer data, datasets, and related assets as part of the business.

Such data will remain subject to applicable data protection obligations.

14. User Rights

You have the right to:

• access your data

• request correction

• request deletion

• restrict processing

• object to certain processing

Requests may be submitted via TRAIT support.

TRAIT will respond in accordance with applicable data protection laws.

15. Security

TRAIT implements appropriate technical and organisational measures, including:

• encryption

• access control

• pseudonymisation

• secure storage

to protect your data.

16. Restrictions

You must not:

• submit Content without proper rights or consent

• submit unlawful or infringing Content

• impersonate others

• misuse the platform

TRAIT reserves the right to remove Content and suspend access if these Terms are violated.

17. Limitation of Liability

To the extent permitted by law:

• TRAIT provides analysis on an “as-is” basis

• TRAIT does not guarantee outcomes, rankings, or career success

• TRAIT is not liable for decisions made based on its outputs

18. Changes to Terms

TRAIT may update these Terms from time to time.

Continued use of the platform constitutes acceptance of updated Terms.

19. Age Requirements and Use by Minors

19.1 Eligibility

You must be at least 18 years old to submit Content to TRAIT independently.

If you are under 18, you may only use TRAIT with the involvement and consent of a parent or legal guardian.

19.2 Submission by Minors

If you are under 18:

• You must not submit any Content without parental or legal guardian consent

• A parent or legal guardian must review and accept these Terms on your behalf

• A parent or legal guardian must provide consent to the processing of your data

TRAIT reserves the right to request verification of age and parental consent before allowing access to the platform or processing Content.

19.3 Parental Consent

Where parental consent is required:

• The parent or legal guardian must confirm that they have authority to act on behalf of the minor

• The parent or legal guardian must understand and accept the nature of TRAIT’s processing, including:

  • performance analysis

  • automated scoring and profiling

  • long-term storage of data

  • trajectory tracking

  • dataset creation and model improvement

  • commercial use of derived data

TRAIT may implement reasonable measures to verify parental identity and consent, including email confirmation, account verification, or identity verification processes.

19.4 Processing of Minors’ Data

Content submitted by or relating to minors may be processed in accordance with these Terms, including:

• analysis and scoring

• long-term storage

• inclusion in datasets

• use for research and product development

• use of anonymised or pseudonymised derived data in commercial datasets

TRAIT will take additional care to protect minors’ data and may apply additional safeguards where appropriate.

19.5 Restrictions for Minors

For users under 18:

• Content will not be made publicly available without additional explicit consent

• Use of identifiable content in demos, case studies, or promotional materials requires separate explicit permission

• Certain features may be restricted or limited

19.6 Responsibility

The parent or legal guardian is responsible for:

• supervising the minor’s use of TRAIT

• ensuring that Content submitted complies with these Terms

• ensuring that all necessary rights and permissions have been obtained

19.7 Right to Refuse or Remove Content

TRAIT reserves the right to:

• refuse processing of Content involving minors where consent is unclear

• request additional verification

• suspend or terminate accounts

• remove Content where legal or compliance concerns arise

19.8 Withdrawal of Consent

A parent or legal guardian may request:

• access to the minor’s data

• correction

• deletion

• restriction of processing

TRAIT will respond in accordance with applicable data protection laws.

Deletion of data may affect the ability to maintain historical performance tracking.

20. Content Ownership, Authority and Impersonation

20.1 Authority to Submit Content

By submitting Content, you represent and warrant that:

• You are the individual shown in the Content, or

• You are authorised by the individual and any relevant rights holder to submit the Content

You must have all necessary rights, permissions, and consents before submitting any Content.

20.2 No Impersonation

You must not:

• submit Content while falsely representing yourself as another individual

• impersonate any person or entity

• submit Content in a way that misleads TRAIT as to your identity or authority

20.3 Obligation to Notify the Content Owner

Where you are not the performer:

• You must notify the performer and any relevant rights holder prior to submission

• You must ensure they are aware of TRAIT’s processing, including analysis, storage, and potential commercial use

By submitting Content, you confirm that such notification has been provided.

20.4 TRAIT Verification Measures

TRAIT may implement reasonable measures to verify:

• identity of the uploader

• authority to submit Content

• ownership or rights associated with the Content

This may include:

• account verification

• identity verification

• confirmation requests

• third-party verification tools

Failure to comply may result in suspension or removal.

20.5 Notification to Affected Individuals

TRAIT reserves the right to:

• notify identifiable individuals appearing in submitted Content

• request confirmation of consent or ownership

• provide access to relevant information regarding processing

This may be done where reasonably practicable or required by law.

20.6 Reporting and Disputes

If you believe Content has been submitted without your consent or authority, you may:

• contact TRAIT to report the issue

• request investigation, restriction, or removal

TRAIT may:

• suspend processing

• remove Content

• request further verification

• take appropriate action

20.7 Consequences of Breach

If you submit Content without proper authority:

• TRAIT may remove the Content

• your account may be suspended or terminated

• you may be liable for any resulting claims, damages, or legal consequences

20.8 Limitation of Liability

To the extent permitted by law:

• TRAIT is not responsible for unauthorised submissions by users

• TRAIT relies on user representations of authority

• TRAIT shall not be liable for claims arising from user misrepresentation

Nothing in this section limits liability where it cannot be excluded by law.

21. Data Protection and GDPR Compliance

21.1 Role of TRAIT

For the purposes of applicable data protection laws, including UK GDPR and EU GDPR, TRAIT acts as a data controller in relation to personal data submitted to the platform.

Users submitting Content act as independent parties responsible for ensuring they have the necessary rights and permissions to share such Content.

21.2 User Responsibility for Lawful Submission

You are responsible for ensuring that:

• you have a lawful basis to submit any personal data contained in the Content

• all identifiable individuals in the Content have provided appropriate consent

• submission of the Content complies with applicable data protection and privacy laws

TRAIT does not independently verify the legal basis for each submission and relies on user representations.

21.3 Lawful Basis for Processing

TRAIT processes personal data based on:

• user consent

• contractual necessity (to provide the service)

• legitimate interests (including platform security, fraud prevention, and system integrity)

Where required, explicit consent is obtained prior to processing.

21.4 Nature of Processing

Processing may include:

• storage and retention

• automated analysis and profiling

• feature extraction and scoring

• dataset creation

• long-term trajectory tracking

• research, model development, and product improvement

• commercial use of anonymised or pseudonymised data

21.5 Data Minimisation and Safeguards

TRAIT implements appropriate safeguards, including:

• pseudonymisation and tokenisation

• separation of identity and performance data

• access controls

• secure storage systems

Processing is limited to what is necessary for the purposes described.

21.6 Anonymisation and Pseudonymisation

Where possible, TRAIT uses anonymised or pseudonymised data for:

• dataset creation

• research and development

• commercialisation

TRAIT does not intentionally sell identifiable personal data without additional consent.

21.7 Limitation of Liability

To the extent permitted by law:

• TRAIT is not responsible for unlawful submission of personal data by users

• TRAIT is not liable for any failure by users to obtain required consent or permissions

• TRAIT shall not be liable for indirect or consequential damages arising from the use of the platform

Nothing in these Terms excludes or limits liability where such limitation is not permitted by law.

21.8 Compliance Measures

TRAIT implements reasonable technical and organisational measures to comply with applicable data protection laws, including:

• maintaining internal data governance practices

• conducting risk assessments, including Data Protection Impact Assessments where required

• enabling user rights such as access, correction, and deletion

• maintaining transparency through Privacy Policy and Terms

21.9 Cooperation with Authorities

TRAIT may cooperate with regulatory authorities, including the Information Commissioner's Office, where required by law.

23. Contact

For any questions regarding these Terms:

privacy@theringof5ths.com